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Fujifilm GFX100 II hands on: The medium format camera that can do it all
The GFX100 II's nimble hybrid approach to digital medium format means that it might feel as at home in the streets as it does in the studio.
Fujifilm Instax SQ40 review: The bigger picture
Instax's latest camera breathes life back into its square-format lineup, and is super simple to use.
Fujifilm X-S20 vs X-T5: Which camera is right for you?
Fujifilm's latest mirrorless body has arrived, but is it worth considering over the popular X-T5? We find out.
Fujifilm Instax Mini 12 arrives with a tweaked design and new features
Fujifilm's instant camera series gets a new addition.
Fujifilm X-T5 vs Fujifilm X-H2: Which is right for you?
They might share the same sensor, but they're two very different cameras. We take a look at the benefits and shortcomings of each.
Fujifilm X-T5 review: The photographer's choice
Fujifilm has launched something that’s becoming quite a rarity - a camera designed specifically for photographers. We put it to the test.
Nintendo teams up with Fujifilm Instax for Splatoon fun
You can print off your Switch screenshots and add fun details.
Fujifilm X-T5 is official, equipped with 40.2MP sensor, 6.2k video and 5-axis stabilisation
Fuji is bringing it back to the photography focus with the X-T5, offering a camera with a big sensor and great video performance
Fujifilm X-H2 review: Less speed, more resolution
Fujifilm's high-resolution hybrid body is an appealing prospect, but what's it like to use in the real world? We've been putting it to the test.
Fujifilm X-H2S review: A hybrid speedster
The Fujifilm X-H2S is one of the most interesting, and speediest, hybrid shooters on the market. We've been putting it to the test.
Fujifilm X-H2 vs X-H2S: Fuji's top hybrid shooters compared
The X-H2 comes at a lower price and it shoots higher resolution in both photo and video modes. However, there's a lot more to the story than that.
The Instax Mini Link 2 is a slightly upgraded instant printer
This dinky little printer is great for those moments where you didn't have an instant camera handy.
Fujifilm introduces the X-H2S with 6.2K video and ProRes
Fujifilm has announced its latest flagship mirrorless camera, the X-H2S, and surprisingly, it's looking like a bit of a video powerhouse.
Fujifilm Instax Mini Evo camera combines digital and film
The camera lets you shoot then decide whether to print or not.
Fujifilm X-T30 II announced with improved LCD panel and speedy AF system
Fujifilm has unveiled a second gen spec bump to its popular X-T30 camera
Fujifilm X-T3 vs X-T2: What's the difference?
The Fujifilm X-T3 updates the X-T2 mirrorless camera, but what new goodies does it bring and is it worth the upgrade? Here's our comparison.
Fujifilm X-E4 review: Big quality in a small package
The first Fujifilm X series camera to offer an adjustable screen that faces forward. But there's more to this camera than looking in the mirror.
Fujifilm's Instax Mini 40 is a stylish update for the instant camera line
The new camera has a really nice, stylish look and should shoot great retro pics.